£1 million revenue generated
TABLE OF CONTENTS
Introduction
This family owned and run business is one of the largest medical supplies companies in the UK. Operating for over 40 years, they are a well-respected brand in a professional market however they were frustrated by declining sales and email campaigns that were not generating significant revenue.
Services Provided by KAMG
This client started by asking us for help with their email marketing. Results soon started to happen and they were so impressed that they soon asked us to look at the other aspects of their business, namely their website and their Google Ads campaigns. We found opportunities to improve for both of them and we have continued to deliver.
Key Achievements
Becoming a triple-crown client – email, SEO and Google Ads, this client is now dominating the UK medical sales environment achieving over 300,000 impressions per month and achieving an average return on advert spend of over 400%. Currently over a fifth of their total revenue is derived from email marketing – well in excess of £600 000 per year!
Positive conclusion
This client continues to enjoy significant income from email campaigns that were set up using customer analytics as well as the effective use of Google data. Their website continues to grow in authority, ranking highly in Google search results and attracting new customers on a regular basis. Just what the doctor ordered!
