Social media is a robust place to reach out to your market. You can certainly consider social media platforms like Twitter, Facebook, Instagram, and others as tools you can use for effective marketing.
Millions of people use these platforms, and your potential customers are thriving in their subgroups and hashtags.
One of the most effective ways by which social media is employed for digital marketing is in the pursuit of finding new engagements. Social media is one of the main go-to places for entrepreneurs when it comes to introducing new products and services to people.
You can engage people on social media in many ways. You can manually engage with them in comments and subgroups or run ads.
While running ads on social media has great potential, you need to do it right for it to work.
What you need to do for effective social media advertising:
- Pinpoint audience research;
- Proper ad targeting;
- Some SEO; and
- Quality and market-tested design, copy, and content.
And to have these for your ads, you can significantly benefit from an expert social media marketing team like KAMG.
Take one of our past clients, for example.
A company hired us to advertise their product launches on Facebook.
With our help, they were able to:
- Generate $844 000 in revenue;
- Get 805 000 clicks; and
- Earn $1.00 for every click.
Our work enabled them to grow consistently over time and have effective crowdfunding product launches for their company.