600kGenerated.

K-Pop is everywhere and the fans are screaming for merchandise. This client had a great product and wanted to reach a greater audience.

Case study · BTS Army Merch

Introduction

K-Pop is everywhere and the fans are screaming for merchandise. This client had a great product and wanted to reach a greater audience. Luckily we stepped in and helped with Google Ads, Facebook Ads and email marketing.

Services provided by KAMG

We started out with Google Ads and Facebook Ads due to the client having a significant following on their accounts. Later we moved across to email marketing, creating some great designs and engaging copy.

Key achievements

The results for this client were phenomenal. In the space of 3 months we doubled their return on ad spend and in their last month we generated FOUR times their spend in revenue. For one campaign it was TWELVE times their spend. Unbelievable results that collectively earned this client in excess of $120 000 in just under 6 months.

Positive conclusion

These results were music to this client’s ears. K-Pop continues to dominate the airways and this client continues to dominate their market – Gangnam style!

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