Conversion Rate Optimization or CRO has become a significantly daily term and practice for marketers and eCommerce business owners. However, CONVERSIONS are not the only ‘C’ that you can optimize – you can also make the CONVERSATIONS on your website efficient. For most eCommerce businesses, starting and nurturing conversations can be as vital as motivating…
What are the steps of conversion optimization is one of the age-old questions in the internet world today. Knowing how to convert your traffic into meaningful conversions (sales, contact information etc) is the name of the game for a successful business. Here are the steps for conversion optimization 1. Having a starting idea Initially its…
Shopify is known as one of the most flexible and diverse software products available for building an eCommerce store and business. The flexibility extends from being a business just starting out to sellers of multi million dollars per month in orders. While this is all housed under one roof, the Shopify umbrella, the program of…
On a simplistic level, it’s the roadmap you intend your customer to follow when they come to your website. The main difference between a map vs not a map is the visual representation of the journey. Before you get started building your journey map, you need to build customer journeys. Lets work with an example…
CRO 101 and 10 Pro Tips for Excellent Conversions CRO is a method of improving a website’s capability to move users through the owner’s desired funnel and end up tapping or clicking on the wanted CTA or call-to-action. Conversion rate optimization is essentially increasing how much of your website visitors will take your chosen desired…
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