Here Are 5 Reasons LinkedIn Is Important for Marketing.

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What is LinkedIn? When you know who you are and who you can reach, you can have great success in reaching people in LinkedIn and gaining sales therein with a good profile. A good profile has excellent content that attracts attention and makes you stand out. It should recommend you thoroughly to your chosen audiences. Growing in LinkedIn can grow your career and business inevitably. 

WHAT IS LINKEDIN? IT IS A BIGPRO PEOPLE WORLD 

LinkedIn is a business and employment-oriented service that operates via websites and mobile apps. 

It is used for professional networking, with employers posting jobs and job seekers posting their resumes. 

As of June 2019, LinkedIn had 630 million registered members in 150 countries, and your profile can easily get lost in the population. 

To reach your market with LinkedIn, you must have a winner presence on the platform. 

BREAKTHROUGH IN LINKEDIN 

Your LinkedIn profile shows the digital business world who you are. It’s a way to tell your story and be heard and discovered. 

You’ll need a compelling profile that expresses the amazing individual you are: who you are and why you are a stand-out. 

There are ways to make a distinct LinkedIn profile. Whether you’re starting in your profession, considering for your next move, or re-entering the workforce, you should unlock your story and your potential with a profile that pops. 

HOW TO MAKE A WINNER LINKEDIN PROFILE 

Before you start creating your profile, you should have integrity in your craft. It would help if you were confident in the quality of your professional services, and you have to be able to deliver them with value at par with your desired reach. 

Only put in what you can do, and as much as possible, you should be able to back them up with evidence – your sample works and work experience. 

When you craft your profile, make sure that you know who your audience is. It would be best if you were sure you know which niche matches your services. If you cannot cater to what a group of people needs, you’re not targeting the right people. 

It would be best if you crafted a story focused on your offerings, your career journey, and values – all fit for the proper audience. 

Make a good intro.

According to LinkedIn data, listing industry information—such as the Internet, Financial Services, or Education Management —gives you nine times more profile views. 

Use this to aid you in getting discovered up to 38 times more in recruiter searches. Also, adding things to your profile that is as simple as your location can boost your views. 

Update your intro section to include your trade and your position. Take it a step further by adding or refreshing your profile photo and background photo, and including a one-liner headline under your name. 

These are simple things that can give you significant loss if you skip

To further explain what is LinkedIn and it’s value, you must have a sound and strong narrative in your summary section. 

This is the first section everyone will see – where most of the essential first impressions will come from. You want your summary to catch attention draw people to your story. 

Express how you stand out with your skills and how you want to impact, add value, and contribute significantly positively. 

Do not just focus on what you do and make sure you touch on why people need your strengths, skills, and services. 

To make this pop, put a personal philosophy, mission, or leadership statement.

This will make your prospects see the depth of your values. 

What Is Linkedin? Do not treat LinkedIn like an online CV. Though it is essential to put in these details, you should manage it more as a multimedia portfolio or ongoing digital interview. 

Show people your impact, the changes you have helped create, the initiatives you have commanded, and the results you’ve delivered; then, write in how you’ve done them.

Morbid as it sounds, the way can be similar to writing yourself a beautiful eulogy worthy of an advocate. 

Maximize the use of pictures on your profile.

Images are not just evidence of your impact; furthermore, they should be a livening part of your design. 

Add as much media as you can – photos, videos, links, etc. that show your accomplishments. Do not leave your prospects to the imagination. 

Give them tangible representations of who you are and what you are prepared to give. 

Always remember integrity – a crucial requirement in answering what is Linkedin. A good LinkedIn profile that fronts for bad service will inevitably crumble. 

To show your credibility, request for recommendations from the people you have worked with. Choose a variety of advice coming from different people you’ve done various work with or for. You can draft it for them so they can sort of be guided to some rough template you like. 

THE POWER OF A GOOD LINKEDIN PROFILE 

When you have a reliable product, excellent services, and offerings fronted in LinkedIn with a well-made profile that recommends you right to prospects and gets people’s attention, you will win transactions and inevitably, a more robust tail of recommendations. 

A right LinkedIn presence can grow you in B2B, the digital marketing arena, and in the competitive market of professional services. 

The more of these activities you convert to credit, the more you can equip yourself to expand your territory in the business world. 

EQUIP YOURSELF 

When it comes to LinkedIn, “Content is King,” and there’s no denying it. Content is the lifeblood of every marketing effort. 

What is said and heard and everything in between are all focused on how you connect with people. Kasandz.com helps you get your word out and use the best language to give your product or service the attention it deserves. 

We can equip you with tools and other expert SEO services you can use to effectively follow up with clients to bring them back time and time again. 

Our system will make sure your visitors become paying clients with proper content. 

Your business and professional track can flourish through LinkedIn, and you can grow your enterprise digitally and economically, leading you to boundless possibilities.

Kas Andz

Kas Andz

Author

Kas Andz is a multi-award-winning marketing leader, and the founder of KAMG. He is one of the top digital marketing experts in the UK and has helped companies and brands across Europe, North America and Asia to achieve greater revenue and expand sustainably. He also tries to play football when he can but doesn’t succeed as well as he would like.

Privacy Policy

Last updated: June 08, 2022

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

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  • Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Agreement) refers to Kas Andz Marketing Group, International House, 24 Holborn Viaduct, London EC1A 2BN.

  • Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.

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Types of Data Collected

Personal Data

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Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

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We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:

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Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. Learn more about cookies on the Free Privacy Policy website article.

We use both Session and Persistent Cookies for the purposes set out below:

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Use of Your Personal Data

The Company may use Personal Data for the following purposes:

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  • To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application’s push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.

  • To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.

  • To manage Your requests: To attend and manage Your requests to Us.

  • For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.

  • For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.

We may share Your personal information in the following situations:

  • With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, to contact You.
  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.
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  • With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
  • With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.
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Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.

Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

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  • Protect against legal liability

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.

Children’s Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent’s consent before We collect and use that information.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the “Last updated” date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, You can contact us:

  • By email: team@kasandz.com